Cardiff touristic attractions record visitor flow decrease

Touristic attractions in Cardiff experienced a decrease in the number of yearly visitors in 2010, opposite to the national trend for the same year.

Visits to tourist attractions in Wales have increased year on year. Between 2009 and 2010 visits to tourist attractions in Wales raised by nearly 1% to 11.3 million.

Looking at visits between 2008 and 2010, the number rose by 5.3%, according to a report carried out by the Welsh Assembly Social Research Division on behalf of Visit Wales.

According to the same survey, paid admission attractions have increased by 2.6% while free attractions are down 2%, over the same period of time.

Looking at Cardiff, the figures show a downfall both in paid and free attraction sector.

Cardiff’s top three free touristic attractions in 2010 were the Wales Millennium Centre with 1.015.175 yearly visitors.

It was followed by St. Fagans National History Museum with 610.155 yearly visitors.

The National Museum of Wales was placed third with 358.480 yearly visitors, according to information provided by the Cardiff Council City Management Department in response to a FOI request.

According to the visualization, all three landmarks have experienced a drop in the number of visitors from 2008 to 2010.

Paid touristic spots have also recorded a loss of interest from visitors. All three top paid attractions in Cardiff have recorded a drop in the number of yearly visits.

The Cardiff Castle’s number of visits went down by 6.531 from 2008 to 215.372 in 2010, according to the visualization.

The Welsh capital’s number two paid attraction, Techniquest, had a lower yearly visit number in 2010 compared to 2008. The discovery centre had 188.518 visitors in 2008 compared to 163.995 in 2010, while Castell Coch maintained the volume of visits at around 68.500 visits for 2008 and 2010.

According to Visit Wales, a tourist attraction is the place “where it is feasible to charge admission for the sole purpose of sightseeing.

“In addition, the attraction must be a single business, under a single management and must be receiving revenue directly from the visitors.”

The media frequently reported on the rise of the “staycation”, that is the substitution of a holiday abroad for a holiday in their own country for financial reasons.

“They seem to be trying to reduce the cost, for example staying in their own country, and that seems to help the domestic market,” Elliott Frisby from Visit Britain explained for The Guardian.


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